Diagnosis & Diligence

What I'm seeing, and what I'll check before I recommend a thing.

A quick, honest read on your situation, plus the homework I do first. Like a good doctor: understand the case, run the checks, then write the prescription.

Prepared forAnthony Hilliard
American Family Insurance
Presented byDaniel, the AI Marketing Guy

"I'd rather build you the right thing than sell you the easy thing."

What I'm seeing

You're not short on leads. You're short on a system.

You've got something most agents would trade for: excellent, ready-made prospect lists from American Family. People who left and could come back. Older term-life policies that are cheaper now and worth re-quoting. Quotes that never closed. Current customers who are missing coverage they'd likely say yes to.

The catch isn't the leads. It's that they're stuck in spreadsheets, Relate won't take them in or run automations on them, and it can't give me the access I'd need to build inside it. So there's no steady follow-up, and logging call notes is a chore that keeps getting skipped. Good raw material, no machine to run it through.

Bottom line: You already own the opportunity. What's missing is a system to work the leads you have.

Before I recommend anything, here's my homework

The checks I run first.

None of this is billable busywork. It's how I make sure whatever I hand you actually fits your business, stays compliant, and doesn't duplicate something you already have.

Read American Family's marketing rulesSo everything we do stays compliant, start to finish.
Set you up in Ignite, my CRMRelate can't take imports or grant me access, so we run everything in Ignite (phone app + full desktop).
Build your list-import template in IgniteFrom your scrubbed exports, so your real lists load in clean and mapped to the right fields.
Wire up your follow-up automationsIgnite fires the calls, texts, and email sequences so no lead goes cold.
Take inventory of your listsWhat lists you have, and how many people are on each one.
Set up easy voice-to-text notesSo logging a call takes seconds, not minutes, and doesn't get skipped.
Look at your Google Business ProfileSee how you show up online when someone searches for an agent.
Confirm the calling and texting rulesMake sure we're following the regulations for contacting your lists.
Note where your numbers are todayA starting line, so we can measure the improvement honestly.
Check for overlap with what you already pay forNo point charging you for something you've already got.
Working together

What we do together.

Then you'll get a plan

A simple plan and an honest price.

Once I've worked through these checks, I'll bring you a plain written plan and an honest price, built on what I actually found, not on guesses. Nothing you have to decide today.

No guessing No pressure Nothing to sign today